Village Enterprise operates in rural African villages throughout Kenya and Uganda to equip residents with resources needed to build sustainable businesses. Their one-year poverty Graduation Program combines microenterprise development through training, a seed capital investment and mentoring with a self-sustaining savings program to create lasting change in the communities where they work.
As Village Enterprise’s participants launch businesses in numerous industry sectors - including farming, livestock, restaurants, retail stores and tailoring - Village Enterprise must keep track of essential program data to effectively track and measure the success and growth of each participant, business and savings group. Previously using a myriad of data collection techniques and mediums, Village Enterprise sought a comprehensive system where data could be linked and tracked efficiently, and easily analyzed and composed into reports.
TaroWorks provides an established, centralized data collection system that has greatly improved our Monitoring and Evaluation program. We have streamlined so many components of our program from effectively targeting households with tools such as the PPI, to tracking program implementation and success over time, and monitoring data collector performance and workload. Additionally, I believe we’ve only scratched the surface on what Salesforce analytics can provide and how it can support data-driven improvements to our model.
Celeste Brubaker, Director of Monitoring, Evaluation and Learning
The Village Enterprise field staff uses TaroWorks, combined with Salesforce, to target participants, register cohorts of business entrepreneurs, monitor program implementation and track outcomes over time. Program success is gauged through indicators such as increased household savings, consumption and expenditure as well as decreased likelihood that households of program participants live in poverty, currently measured using the Progress out of Poverty Index (PPI) originally developed by the Grameen Foundation.
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