March 29, 2018

Video Series: 8 Tips for Field Staff Adoption - Part 1

Elaine Chang

Video Series: 8 Tips for Field Staff Adoption - Part 1

A common concern for organizations planning to digitize their field services in the emerging markets is field staff adoption – how to get field staff who have never used smartphones to embrace and own the new processes. We’ve delved into this topic in the past, sharing our best practices based on experiences with global deployments over the years, including our ABC’s of Mobile User Adoption, and tips for how to Ensure Mobile Tech Adoption.

We also recently hosted a webinar with SOIL Haiti, an organization transforming wastes into resources in Haiti with their Ekolakay compost toilet service. SOIL’s Erica Lloyd, Systems Director, and Shannon Smith, Sales and Marketing Advisor, shared how they prepared and trained sanitation field staff to use the TaroWorks app to track their daily activities with Ekolakay customers. In the webinar, SOIL shared some great insights about how they were able to turn field agents who had never used smartphones before into agents who are now owning and suggesting new processes because they are now empowered with information while offline.

From the webinar, we developed a video series of short clips to highlight 8 Tips for Field Staff Adoption that they mentioned. We’ll be releasing the full series over the course of the next few weeks, starting with Part 1 now. Part 1 covers SOIL’s insights on the importance of Planning, including putting in upfront investment, mapping out the processes with mobile users, and developing trust by rolling out fully-tested systems.

Video Series – Part 1: Planning

We hope you’re inspired by these tips as much as we were!

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About the author...

Elaine Chang

Elaine Chang

Director, Market Development and Customer Success

Elaine’s background in marketing research and data analytics has shaped her goal of helping organizations use insights from better data to create positive change in communities. She has a BS in Marketing and Finance from New York University, and an MBA from the University of Michigan. Elaine is based in the San Francisco Bay Area.

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